Context is Key In Driving Clarity

May 29, 2024

When I started my career, “because I said so” was the standard delegation mode. We all know how inefficient—and infantilizing—that is. Honestly, what’s more frustrating than getting a task without context? It’s like being asked to assemble an IKEA bookcase without the diagrams (and, of course, the five languages you can read to follow the directions). Sure, you can figure it out… but you’ll end up with extra screws that were supposed to keep the thing from collapsing.

If you lead, manage, or communicate for a living (hint: that’s most of us), providing context isn’t just respectful. It’s strategic. It drives clarity, improves outcomes, and saves you hours of rework.

Why Context Matters

Giving direction without context is like giving directions in a European village:

“Go to the green house on the left, turn left until you reach the black fence—not the second black fence, the third one—then follow the cow path for five minutes until you see the yellow house with the red door… not the one with the white door. Then down the driveway, past the barn, and you can’t miss it.”

Reader, I missed it.

When you skip the why, you’re asking people to guess. You won’t get what you think you asked for, and your teammate wastes time trying to reverse-engineer your intent. Cue inefficiency, errors, and frustration—the triple threat of bad work culture.

Context Turns Tasks into Contributions

Context is the big picture. It shows people how their piece fits into the puzzle. Without it, they’re just editing a doc or crunching numbers. With it, they’re improving client communication or streamlining operations. That shift boosts engagement, decision-making, and motivation.

It also cuts down on managerial ping-pong. When people know the background and the objective, they can make smart calls without running every tiny decision up the flagpole. That’s trust, autonomy, and that’s how you get a team that moves without you dragging them.

How to Add Context Without Adding Chaos

Start with the end in mind. Spell out the impact of the task and how it ties into the bigger strategy.

Share constraints and expectations. Don’t make them find out about limits the hard way.

Invite questions. Context isn’t a monologue. It’s a dialogue that builds alignment.

Yes, it takes an extra 10–15 minutes upfront. But those minutes buy you hours back—and deliver a much better end product. Every. Single. Time.

Give The Full Picture

Stop handing out IKEA projects without the diagrams. Give people the “why” so they can deliver the “what” in a way that actually works. Context isn’t fluff—it’s fuel.

Because when your team understands the big picture, you don’t just get the job done. You get it done right.